WHERE FAMILY MATTERS
Kasper Fostering approached us with a rebrand project. Their long-standing identity was fondly regarded, however they wanted a fresh look and feel.
Our concept was influenced by and respectfully nodded to the past logo, whilst the new palette (reflecting happiness and wellbeing) subtly conveyed the ethos of Kasper Fostering. The new brand also sat cohesively with the client's graphic illustration of the girl 'Kassie', an element they were keen to retain.
Following the success of the rebrand, the client asked us to redesign and rewrite their website, and update all their marketing material in line with the new brand.